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Lucas Cecere

Co-Founder, Managing Partner

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Colby Strunk

Co-Founder, Associate Partner

OUR TEAM

What Our Clients
Say About Us

"Lucas and his team have been a crucial part in TL Elite's growth. From our beginning website to our fresh Mobile App, Tetra has been providing amazing services for a great price."

Brendan Heayden - TL Elite Hockey

"We’re not tech people, and with Tetra, we don’t have to be. They keep everything on the site working and looking good — super easy to work with."

Michael J. Anastos - Avon Food Company

"Our whole business runs on bookings, so the site has to work — Tetra made that happen. Updates are quick, support is solid, and we never worry about the backend."

Christian Evers - Elev802 South Shore

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ABOUT TETRA

Tetra Media was founded in 2023 by Lucas Cecere and Colby Strunk. What started with a local sports retailer — helping with eCommerce and SEO — quickly expanded when a startup hockey training program asked us to build a site that could take bookings, build community, and grow with them.
 

Since then, we’ve carved out our niche: partnering with small, service-based businesses to design, maintain, and evolve websites that drive real results. Most of our clients are local companies that rely on bookings, scheduling, and visibility — and we’re there every step of the way to keep their sites running smoothly.

  • What industries does Tetra Media specialize in?
    We work with a wide range of industries, specifically small businesses, startups, e-commerce brands, booking-based businesses, and local businesses looking to scale their digital presence.
  • How does the process work when working with Tetra Media?
    Our process is collaborative to each client’s needs; after an introduction call, we'll craft a tailored proposal for your project. After signing of proposal, we begin with a consultation to further strategize how we can achieve your goals, before we dive into executing the project.
  • How long does a typical project take?
    Project timelines vary depending on the scope. Websites generally take 3-4 weeks, branding projects take 4-6 weeks, and social media or e-commerce management is ongoing. We provide clear timelines during the consultation of each project.
  • What platform do you build websites on?
    We primarily build websites on Wix as we are certified Wix partners. However, exceptions can be made depending on client needs. We have team members experienced with Shopify and Hubspot as well.
  • Do you offer website maintenance and support?
    Yes, we offer ongoing support, including updates, security monitoring, performance optimization, and content changes exclusively for clients we have made sites for. Our Website Maintenance & Management packages are not included with website projects unless specifically indicated.
  • Will my website be mobile-friendly and SEO-optimized?
    Yes, every website we create is fully responsive, meaning it works seamlessly on desktops, tablets, and smartphones. We also implement SEO best practices to improve search engine visibility, with more extensive solutions offered as add-ons.
  • Can you help with e-commerce marketing and SEO?
    Absolutely! We offer SEO optimization, paid advertising, email marketing, and more to ensure your store attracts customers and increase sales.
  • How does Tetra Media work with Winmark franchises on e-commerce?
    We assist Winmark franchises in setting up and optimizing their storefront e-commerce within Winmark’s systems. This includes product management, inventory syncing, SEO optimization, and ensuring their online store runs smoothly while staying compliant with franchise guidelines.
  • How do you ensure consistency across multiple franchise locations?
    We follow the same proven guidelines and formats across all locations, ensuring consistency and efficiency. We know what works best and handle everything needed to keep your website storefront running smoothly.
  • How long does a branding project typically take?
    Branding projects usually take between 4-6 weeks, depending on the depth of the project. We work collaboratively with you on ensuring your brand’s identity is well thought out and effective.
  • Can you help with rebranding an existing business?
    Yes! Whether you need a minor refresh or a complete rebrand, we help refine your brand identity to align with your business goals and market positioning.
  • What is the process for developing a brand strategy?
    We start with research and discovery, defining your target audience, competitors, and unique value proposition. Then, we create a visual strategy, messaging framework, and marketing guidelines for consistency.
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