About The Project
Avon Food Company, a New England based family-owned business specializing in premium food manufacturing, approached Tetra Media to modernize their online presence and enhance their brand. Known for their commitment to quality and precision, Avon sought to expand their reach and attract a younger, more online audience.
The project involved a complete website redesign, the development of an brand strategy, and strategic content creation to better communicate Avon’s story and connect with their audience. Tetra's role was to ensure that Avon Food Company’s digital transformation aligned with their mission while addressing the evolving needs of their customer base.
Their Misson
"At Avon Food, our mission is to provide high-quality, flavorful, and reliable food products that meet the needs of restaurants, retailers, and foodservice providers. With a focus on consistency, efficiency, and innovation, we craft premium dressings, marinades, sauces, and specialty food items that enhance every meal. As a trusted partner in the food industry, we are committed to exceptional service, competitive pricing, and the success of our customers."
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The Goal
The goal of this project was to create a dynamic digital presence that emphasized Avon's values of quality, convenience, and family tradition. The new website needed to provide a seamless user experience for browsing and inquiring, with an emphasis on mobile responsiveness for on-the-go customers.
The Result
Through targeted efforts, Avon Food Company experienced a 40% growth in organic traffic, achieving higher google rankings. The inclusion of a blog section with company insights and industry tips proved to be a hit, with customers spending more time on the site and engaging with content.
TL Elite Hockey was started in 2021 to provide quality small-group training to players looking for elite development and maximum on-ice reps. Beginning with simple bookings through Email or Instagram messages, Founder/Owner, Brendan Heayden, set out to develop a New England elite player development program.
As the community grew, tracking bookings became very difficult and time consuming. Brendan came to Tetra looking for a simple website that could house all his bookings and information in one place.
To further enhance TL Elite's in depth training experience, Tetra Media proposed the development of a mobile app designed to create an exclusive community and hub for TL Elite players. The app streamlines bookings, allows direct communication lines to coaches, and provides access to exclusive training content.
Brendan loved the concept, and our team swiftly brought it to life, completing development within a month. By prioritizing a seamless user experience and efficient functionality, we ensured the app became a game-changing tool for TL Elite Hockey’s athletes, strengthen engagement and customer experience.
About The Project
Christie Foods is a beloved New England food company known for its commitment to local flavors and ingredients, creating high-quality products. Their reputation for preserving traditional flavors while maintaining a modern edge has made them a favorite among food enthusiasts. However, their existing online presence was not reflective of the quality or heart of their brand.
That is where Tetra was brought in. Vice President, Michael J. Anastos reached out looking to revamp their digital strategy, beginning with a comprehensive overhaul of their website.
Tetra was brought on to revamp their digital strategy, starting with a comprehensive overhaul of their website. The project involved creating a visually captivating platform that showcased the Christie Foods story, their products, and their passion for community engagement.
Additionally, the focus was placed on optimizing their e-commerce capabilities to streamline the online shopping experience for their customers. The result would be a digital presence that bridged the gap between Christie Foods' rich heritage and the future of artisan food commerce.
Their Misson
At Christie Foods, their mission is simple yet powerful: to bring families and communities together through wholesome meals crafted with care. Every product is a reflection of their values—showcasing New England's traditional flavors, using sustainable practices, and honoring the family that have been passed down for generations.
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The Goal
The primary goal of this project was to design and develop a brand strategy that captured the essence of Christie Foods' artisan brand. Including a website platform developed to tell their story authentically while offering an intuitive and enjoyable user experience.
The Result
The new website became a stunning reflection of Christie Foods’ values and craftsmanship, featuring vibrant imagery, compelling storytelling, and an intuitive design that resonated with their audience. Including a revamped e-commerce system, with features like personalized product recommendations and a comprehensive recipe blog driving a 20% increase in direct website sales.